This qualification reflects the role of individuals who use well-developed marketing skills and a broad knowledge base in a wide variety of marketing contexts. They apply solutions to a defined range of unpredictable problems, and analyse and evaluate information from a variety of sources. They may provide leadership and guidance to others with some limited responsibility for the output of others, however they typically report to a more senior marketing practitioner.
Employability Skills
The following table contains a summary of the employability
skills for this qualification. This table should be interpreted in
conjunction with the detailed requirements of each unit of
competency packaged in this qualification. The outcomes
described here are broad industry requirements that may
vary depending on the packaging options.
Click here to view the table
skills for this qualification. This table should be interpreted in
conjunction with the detailed requirements of each unit of
competency packaged in this qualification. The outcomes
described here are broad industry requirements that may
vary depending on the packaging options.
Job roles and titles vary across different industry sectors. Possible job titles relevant to this qualification include:
- Direct Marketing Officer
- Market Research Assistant
- Marketing Coordinator
- Marketing Officer
- Public Relations Officer
