Diploma of Marketing and Communication
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The Diploma of Marketing and Communication reflects the role of individuals who possess a sound theoretical knowledge base in marketing management and demonstrate a range of managerial skills to ensure that marketing functions are effectively conducted in an organisation or business area. Typically they would have responsibility for the work of other staff and lead teams in conducting marketing campaigns.
Possible job titles relevant to this qualification include:
- Marketing Manager
- Marketing Team Leader
- Product Manager
- Public Relations Manager
Are you a domestic or international student?
Course Structure
- Marketing Communication Plans
- Marketing Projects
- Marketing Opportunities 1
- Marketing Mix
- Persuasive Copywriting
- Market Research 1
- Marketing in a Digital World
- Marketing Audit
- Analyse Data
- Concept Development
- International Markets
Recognised Prior Learning (RPL) is available for all courses, subjects and units of learning and competency being offered by APC and APC Design School.
If you have experience, skills and knowledge in your field of work – you may be eligible or even close to attaining a related qualification.
All vocational courses are assessed through a combination of assessment types that may include examinations, essays, reports, group tasks, portfolios and/or presentations.
As Australia’s first private non-profit university, Bond University seeks to be recognised internationally as a leading independent university, imbued with a spirit to innovate, a commitment to influence and a dedication to inspire tomorrow’s professionals who share a personalised and transformational student experience. In the 2019 Good Universities Guide, Bond University was awarded more 5-star ratings in the student experience category than any other university in Australia … for the thirteenth year in a row.
| Pathway Course | Number of Credits | Approximate Length of Credit |
|---|---|---|
| Bachelor of Business (Marketing) | 6 Credits | Up to 6 months |
| Bachelor of Business (Marketing Communication) | 6 Credits | Up to 6 months |
A university of and for our regions, the University of Newcastle has delivered superior education and world-class research since 1965.
| Pathway Course | Number of Credits | Approximate Length of Credit |
|---|---|---|
| Bachelor of Business | 40 Credits | Up to 6 months |
| Bachelor of Commerce | 40 Credits | Up to 6 months |
Torrens University Australia brings a fresh, modern, careers-focused and global perspective to higher education, with courses providing graduates with a globally oriented skill-set that will make them a valuable contribution to any employer.
| Pathway Course | Number of Credits | Approximate Length of Credit |
|---|---|---|
| Bachelor of Business | 80 Credits | Up to 1 year |
| Bachelor of Business (Entrepreneurship) | 80 Credits | Up to 1 year |
| Bachelor of Business (Event Management) | 80 Credits | Up to 1 year |
| Bachelor of Business (Marketing) | 80 Credits | Up to 1 year |
| Bachelor of Business (Sports Management) | 80 Credits | Up to 1 year |
| Bachelor of Commerce | 80 Credits | Up to 1 year |
USQ is a dynamic, young University that offers award programs at undergraduate and postgraduate level by on-campus, off-campus or online study. It intends to remain flexible to meet the needs of learners throughout Australia and internationally.
| Pathway Course | Number of Credits | Approximate Length of Credit |
|---|---|---|
| Bachelor of Business Administration | 8 Credits | Up to 1 year |
| Bachelor of Business and Commerce (Marketing major) | 8 Credits | Up to 1 year |
Entry Requirements
Academic:
Successful completion of BSB42415 Certificate IV in Marketing and Communication or BSB40820 Certificate IV in Marketing and Communication or equivalent or have two years equivalent full-time relevant verifiable work experience.
English language proficiency requirements:
This Course requires you to be at an Upper-Intermediate English Level or have completed the English Proficiency Skills test with an Overall Minimum Pass Rate.
See below requirements to meet an Upper-Intermediate English Proficiency level:
| ELICOS Provider | Number of Weeks in this English Level | Minimum Attendance | Entry Level Test Required |
| English Unlimited | 8 weeks minimum | 80% | Minimum Attendance achieved |
| Other approved ELICOS colleges | 10 weeks minimum | 80% | Minimum Attendance achieved |
| Absence of ELICOS school proof | YES |
For detailed information please review the documents Minimum Entry Requirements for APC Courses and English Proficiency Tests Comparison chart.
To participate in APC courses students need to have certain technical equipment, software and design equipment. Please check this Technology and Equipment Standard for Students.
Sample Timetable
| DAY TIMETABLE | ||||
| DAY 1 | 09:00 - 12:00 | Subject 1: Livestream Lecture | 13:00 - 16:00 | Subject 2: Livestream Lecture |
| DAY 2 | 09:00 - 13:00 | Subject 1: Interactive Livestream Tutorial with on-campus support | 13:30 - 17:30 | Subject 2: Interactive Livestream Tutorial with on-campus support |
| DAY 3 | 09:00 - 13:00 | Online Subject: Livestream Tutorial with on-campus support | 15:30 - 17:30 | Enhance Your Employability Skills (EYES) tutorial |
- EVENING TIMETABLE – Timetabled sessions are as above with the exception of Lectures
Subject 1 Livestream Lecture 14:00 – 17:00
Subject 2 Livestream Lecture 18:00 – 21:00 - The above is a sample timetable. Actual timetables may vary between campuses. Please contact APC to find out more information on the specific timetable for this course at the campus of your choice. Student timetables are available in MyAPC.hub. Click here to access the Tutorial Topic Calendar FAQ .
- International students are expected to attend and study 20 timetabled hours per week.
Trainers & Assessors
Apply in 3 easy steps
Prepare
Read through the admissions criteria and ensure you meet the entry requirements.
Offer
We’ll contact you to confirm the details and help you through the rest of the process.
Bundle and Save on Visa Costs
Course bundling is when you apply for a series of related courses, instead of just one course, saving you money on your visa costs.
For example, if you are interested in a Certificate II or Certificate III course, you can combine it into a bundle with a related Certificate IV course. Or combine a Certificate IV course with a related Diploma and Advanced Diploma.
